Job Description

Roles & Responsibilities - Media Coordinator

Position : Media Coordinator

Candidate :

Start Date :

Salary :

What You’ll Do

• Time. Thenumber one focus is to ferociously protect Devin’s time. This is done by managing inboxes (Gmail, instagram, FUB) and handling, delegating, forwarding as much as possible before it gets to Devin.
• Marketing . Marketing involves social media, email campaigns, reporting and events.
• Social Media Projects would include:
• Repurposing content from Devin’s icloud to create new content from what already exists. Lots of creative freedom would be given here. In short, make cool stuff.
• Manage Devin’s Stories -> This generates leads and we will be re using some of the same posts/IG stories over and over that work. This is more cut and dry and less creative freedom but creates inbound leads.
• IG inbox -> Lots of leads come in. No replies go out. No benuo. You would fix that. Of those some Devin should be calling so we’d want to create a weekly hot lead list for the team.
• Help Devin make the style match the vision. The vision of my brand is below. The vision is not aligning. You would do this by helping improve our thumbnails, assisting with wardrobe, props and video ideas/scripts.
• Email Marketing -> Each month Devin writes marketing emails to agents. I need someone who can read, proof, schedule and also help improve our email marketing systems. We send about 16 emails per week. Right now there is no coordination between our content and our emails which is quite silly.
• SOP’s -> Most things we do will be a part of a process. We want artists who also understand that a successful business/brand is built on part art and part foundation. We can’t be re-inventing the wheel each day. Each team member documents the key parts of their role. This makes duplication much easier.
• Reporting -> Analytics and data are part of any successful marketing initiative. We need to know what’s working and do more of it and stop doing things that don’t work. Each team member will be expected to either use or build their reporting functions over time. Google sheets works great. We track most things on a weekly basis. Daily is too much and monthly slows things down.
• KPI’s -> All roles are paid on a Base + Variable. The better you perform the more you earn.

Key Performance Indicators

• Total Views from Team Member Posted Content in the past 30 Days (IG + TT)
• Total Leads from Marketing Emails
• YT Channel Subscriber Growth
• # of repurposed videos
• # of Sales Made

Who You Are

• A creative who’s willing to do the work and find solutions.
• Organized and high-energy, but flexible enough to roll with surprises.
• Technically Proficient - This role will require various use of media and tech. If you do not know it you must be able to learn it through Youtube University!

Core Values We Live By

• Extreme Ownership – You take full responsibility and make things happen.
• Growth Mindset – Every challenge is a skill you have not learned, YET!
• Team of Winners – You bring enthusiasm, optimism, and grit to every day.
• Happy, Exciting Workplace – You make positivity contagious.
• We fall to the Level of our Systems - Each event, project, task etc will likely need it's own system, SOP, training and tracking metric. We are a culture of systems.

First 12 Week Targets:

• 100% own the IG inbox.
• Post 36 pieces of re purposed content from Devin’s icloud
• Add 1000 subscribers to our educational youtube channel
• Create 3 additional sales in Elite Coaching
• Launch our email marketing to outside of Hawaii to grow our IG/YT channel

Pay Structure & Perks :

• 1099 Position or W2 Depending on Time and preference (Once you arrive if you want full time we can discuss this)
• Base Pay: $20 Per Hour + Bonus on Performance
• If full time, gold health care plan will be provided.

How to Apply:

• Submit your resume with a cover letter through indeed.
• Send an email to devin@pineapplehi.com with a 30-90 second video introduction of yourself and share what you have done in the past that is most similar to these projects/job duties.

Termination Outline

• This is an at-will position. Either party may terminate at any time.
• In the event that employment is terminated or the team member steps down from the position, then there will be no further compensation or bonuses paid beyond the already worked salary.

Additional Expectations

• A laptop and cell phone is required for this role.

Video Examples on Style that I liked. The first one is what I'd MOST like to emulate, check out his page for many more.

Pay: $20.00 - $30.00 per hour

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance
• Work from home

Work Location: Hybrid remote in Honolulu, HI 96822

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